Building the Union for AI
How can we future-proof Trade Union structures in a world of advanced technology?
Stockholm-based ANRBBDO approached Another Tomorrow to get an outside perspective on a concept they had developed for TCO (an umbrella organisation for Swedish Trade Unions) called Like A Swede. The idea was to future-proof the beloved "Swedish Parts Model" by forming a union for the world’s largest upcoming workforce, Artificial Intelligence.
We wanted to attract bots on the internet to join the union by creating a "Honey Pot" — a complex method used to attract and control viruses and cyber attacks online. The union of course needed a Spokesperson, so we created Clever Botson — a 24/7 chat bot that held all the answers to why the "Swedish Parts Model" is the way to go.
Another Tomorrow supported ANRBBDO throughout the entire building process with technical research, facilitating PoCs, prototyping, testing and production. After a series of iteration and testing we first built the Honey Pot and the Chatbot. The Chatbot was built from the ground up using several API’s and services available at the time (Note: This was ahead of both Google and Facebook releasing their chat bot API’s).
“We want to increase knowledge about the part model, raise thoughts and ideas and have a dialogue about how we can develop and future-proof the model in a new era”
Clever Botson is today serving as a key educational partner towards TCO's members. Hundreds of thousands of bots visit the site everyday, and since launching the Honey pot it has attracted almost 5.000.000 "members" - and counting.
These numbers would make Like a Swede the largest workers union in the world.
